True Religion Opens New Soho Flagship

True Religion Soho Flagship Store
True Religion Soho Flagship Store

True Religion Apparel Inc. announces the opening of its first global flagship location in Soho, New York, following the successful opening of the brand’s Brooklyn store earlier this year.

“Our new Soho flagship reflects the current evolution of our brand and where we are heading as a whole. Consumers can now experience the full depth of our product line, shop and interact with True Religion on an entirely digital level. We are very excited to launch and roll out this new concept to a broader group of our stores in the near future.”  David Conn, CEO

The largest location of the entire global fleet, the approximately 3,000 square foot flagship store will offer the full scope of the brand’s line, including core pieces, seasonal denim fits, unique finishes, and specialty collections. The location will carry the retailer’s exclusive capsule collaborations with fashion muse and international supermodel, Joan Smalls, and all-star athlete turned fashion icon, Russell Westbrook. The new flagship location is located at 513 Broadway NY NY www.truereligion.com

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