For 2014, Topshop announces the introduction of a new denim campaign and an extended jeans collection offering new styles with updated fits.
TOPSHOP’s jean have long been a favorite of the fashion forward, with now-iconic styles such as the Baxter and Leigh selling in the millions and being the go to denim for the high street shopper.
The 7 new styles include:
Leigh – Super soft skinny -mid-rise ankle grazer
Joni – Skinny – super high-waisted, spray-on skinny
Jaime – High-waisted Skinny – super stretch
Girlfriend – Slim Straight – slim leg, ankle grazer (new style)
Mom – Regular – authentic rigid high-waisted, tapered leg
Hayden – Boyfriend – loose fit, rips & repair details
New Baxter – Authentic slim – mid-rise, relaxed fit, comfort stretch
A focus has been placed on the treatments across the range, such as lived-in authentic fits seen in the New Baxter (an updated version of the Baxter with a higher waist) and trend led finishes seen in the Hayden with added attention to detail emphasized throughout with stand out washes and an extensive color palette
The new collection is priced between $50 – $80 and available starting today at all Topshop locations and online at www.topshop.com