
Get ready as H&M releases one of its most vibrant and anticipated designer collaboration to date with global fashion icon and legendary fashion director, Anna Dello Russo, available in select stores starting today October 4th. The AdR at H&M collection will include jewelry, sunglasses, shoes and bags, all designed so that H&M customers can acquire Dello Russo’s unique style at affordable prices.

The over-the-top accessories collection features exuberant colors including turquoise and gold as well as surreal shapes such as coiling snakes and crocodiles. Stone earrings with an antique feel, gilded chains with swarming pendants, and opulent clutches with ornate jeweled accents all work together to create a magical collection featuring Dello Russo’s unique aesthetic.

“Accessories are vital,” says the legendary fashion icon “Not only do they allow you to play with fashion however you like, marking your outfits with a personal touch. They also are essential tool to give new life to what you already have in your wardrobe: wear a necklace, a bracelet and earrings, hold a clutch and top it all off with a hat, and everything becomes new. Accessories are like vitamins to fashion: you should use them liberally as such”.

“There is something feisty and over the top in this collection” adds Margareta van den Bosh, creative advisor H&M. “Our customers will find it incredibly exciting and extravagant, with a precious vintage feel. Mostly gold, it is truly spectacular: these pieces will give a new life to everyone’s wardrobe. The idea is to have luxury that you can play with, at an affordable price”.
For more information and store locations go to www.hm.com